ORITA DIRECT MAIL
Incremental sales, with clear ROI
Your custom segmentation model identifies high-confidence recipients, and gets smarter over time. Matchback and holdout analyses show incremental sales lift.
Start with a test, scale to profitable segments
Our testing approach allows you to start with a smaller investment, and scale once you’ve seen the incremental sales lift and ROI.
Almost zero lift; you approve the creative, we'll handle everything else
We partner with PostPilot or your direct mail platform, manage the sends, and share the analysis. You just approve the creative.
PostPilot Partner
“Orita approaches Direct Mail pragmatically with a laser focus on ROI. They systematically find the segments that perform the best and then automate everything. Add a deeply rooted test & learn mentality, and it’s easy to feel confident that the ROI is going to be there month after month.”
Eric Schneider
Director of Marketing Performance
“We trusted Orita based on our early success in email. When we turned on direct mail with them, we were pleased to see the first campaign pay for itself in 22 days. But we were blown away to see the second campaign break even in just 5 days. Orita unlocked a completely new growth vector for us.”
Chris Wichert
Co- Founder & Co-CEO
